At its heart (and guts), Feed is a fast, entertaining read. But there are some dopey parts that continuously tripped me up, particularly the self-aggrandizing thread about the ~Rise of the Bloggers~ following the ~Betrayal of Mainstream Media~ as embodied by noted inciter of speciocide, The New York Times. The book is so profoundly of its time that it's cringeworthy sometimes. But if you can turn off the part of yourself that can't reconcile with a reality where trending topics don't exist, this is a great story.