The book is about how people spread rumors in the fear of the unknown and create complications for themselves and others. The Blue Bagoo here is the victim of these rumors, though some of it might be a wee bit true, albeit in a good way. 

We have a little girl wanting to who Blue Bagoo is. Written in rhymed verse, people share their versions, adding more drama and twists to the actual tale. The concept and execution of the book are done well. People get convinced easily toward the end, but this is a kiddo book, so it’s fine. 

The illustrations are cute and eye-catchy. Every page has the Blue Bagoo peeking out from a hidden place until it reveals its presence to the little girl. The girl is dressed like a detective. And the people aren’t humans, either. They are a blend of different creatures in different colors. 

It’s like reading a little book about the cutest monsters you want to be friends with. Beware The Blue Bagoo presents an important message in a lighthearted manner. Teeny kids might find a couple of rumors scary (which appears to be the intention). The text appears in different sizes, adding to the fun quotient. 

I received an ARC from NetGalley, Quarto Publishing Group – Frances Lincoln Children's Books, and Happy Yak and am voluntarily leaving a review.