This is a book that suppose to do two things. First help you organized your though kind of, and the book is, in my opinion, not really well organized. Second, it pretend to help creative people finding a way to brainstorm/organized their thoughts, but if you're creative I think you should be able to use your creativity to find your own way to do it, that is way creativity is... I just don't see the points with this one, I was curious to have a look and that's why I pick it. but for me this is the kind of book that tell you how to do something without being able to do it. Like the guys who will explain how to write a best-seller but who hasn't write one. Not really worth it!