It you're thinking of starting a business (perhaps converting a hobby to income) and you love research - this is a must-have! I particularly love the examples within this book - they are not all white men and women - they are a diverse group of individuals from all areas. There's also a great focus on black women entrepreneurs - which I loved hearing about.
I listened on Audio - the narration is from the author and I really liked the enthusiasm Elizabeth Ogabi added to the mix.