I really tried to like this book. I bought it last summer and read the first chapter - then never picked it up again until earlier this month. Within the first chapter, the author suggested checking out his podcast and I cringed. CRINGED!! I've read some seriously cringe-worthy fiction novels but non-fiction usually has me seated still until the very end. His writing, while casual and easy on the audience, almost felt like a guy at a party, trying to keep my attention even though I'm obviously making eyes at my friends to come save me. Each chapter starts with a "you wouldn't believe" kind of story to "hook" the reader but at what cost? In college I was obsessed with Buzzfeed, but why was that kind of writing published: regarding animal cruelty, malaria, and lobotomies no less! The content is interesting but the writing didn't feel appropriate for the topics covered.