I have been vegan for a few years now, but I admittedly haven't done the kind of reading about veganism that I need to. This book was so enlightening, so thorough, so informative, and just a really great read, too. I didn't agree with everything in this book, but it definitely solidified and also challenged my own beliefs and habits. Be aware, there is cussing in this one, there are many very strong opinions, and the authors don't take things lightly when it comes to how animals are treated. I strongly encourage everyone to read books like this especially if you aren't vegan, but know it's not for the faint of heart! If I hadn't already been vegan, this book would have made me one in seconds for sure.