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192 pages • missing pub info (view editions)
ISBN/UID: 9781907794452
Format: Paperback
Language: English
Publisher: Lid Publishing
Edition Pub Date: Not specified
Description
This book draws on the psychology, history, and of course the greatest works of storytelling, to show how modern businesses can communicate more effectively and creatively. Robert Mighall explains why story has a universal power to move people. He...
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192 pages • missing pub info (view editions)
ISBN/UID: 9781907794452
Format: Paperback
Language: English
Publisher: Lid Publishing
Edition Pub Date: Not specified
Description
This book draws on the psychology, history, and of course the greatest works of storytelling, to show how modern businesses can communicate more effectively and creatively. Robert Mighall explains why story has a universal power to move people. He...