Gaining Influence in Public Relations: The Role of Resistance in Practice by Bruce K. Berger, Bryan H. Reber

Lea's Communication (Hardcover)

Gaining Influence in Public Relations: The Role of Resistance in Practice

Bruce K. Berger, Bryan H. Reber

276 pages hardcover

2 editions

nonfiction business economics medium-paced
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Gaining Influence in Public Relations explores how professionals can increase their influence in practice to help their organizations achieve success. This provocative book explores the largely uncharted territories of power, resistance, dissent, ...

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