Operating in Emerging Markets: A Guide to Management and Strategy in the New International Economy by Luciano Ciravegna, Robert Fitzgerald, Sumit Kundu
Operating in Emerging Markets: A Guide to Management and Strategy in the New International Economy
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Luciano Ciravegna, Robert Fitzgerald, Sumit Kundu
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Operating in Emerging Markets: A Guide to Management and Strategy in the New International Economy

Luciano Ciravegna, Robert Fitzgerald, Sumit Kundu

352 pages • first pub 2013 (view editions)

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Master a complete roadmap for emerging market business success and profitability! Emerging markets are generating unprecedented opportunities, but they are far more complex and risky than they may seem. Profiting in these markets entails retooling...

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