Marketing Research: Methodological Foundations by Gilbert a. Churchill Jr, Dawn Iacobucci

Marketing Research: Methodological Foundations

Gilbert a. Churchill Jr, Dawn Iacobucci

566 pages missing pub info (view editions)

nonfiction business economics informative medium-paced
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Please see 12th edition now available. https: //www.amazon.com/Marketing-Research-Methodological-Foundations-12th/dp/1983654469/ref=sr_1_29?s=books&ie=UTF8&qid=1520011584&sr=1-29&refinements=p_27%3ADawn+IacobucciFor all the talk of...

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