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Book Information
576 pages • paperback • 1 edition
ISBN/UID: 9780743222099
Format: Paperback
Language: English
Publisher: Free Press
Edition Pub Date: 16 Aug 2003
Description
Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, exp...
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576 pages • paperback
ISBN/UID: 9780743222099
Format: Paperback
Language: English
Publisher: Free Press
Edition Pub Date: 16 Aug 2003
Description
Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, exp...