The New Corporate Cultures: Revitalizing the Workplace After Downsizing, Mergers, and Reengineering by Terrence E. Deal, Allan A. Kennedy

The New Corporate Cultures: Revitalizing the Workplace After Downsizing, Mergers, and Reengineering

Terrence E. Deal, Allan A. Kennedy

320 pages • missing pub info (view editions)

nonfiction business economics informative medium-paced
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In the early '80s, Allan Kennedy and Terry Deal launched a new field of inquiry and practice, with the publication of Corporate Cultures, in which they argued that distinct types of cultures evolve within companies and have a direct impact on str...

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