A Stakeholder Approach to Corporate Social Responsibility: Pressures, Conflicts, and Reconciliation by Philip Kotler, François Maon

A Stakeholder Approach to Corporate Social Responsibility: Pressures, Conflicts, and Reconciliation

Philip Kotler, François Maon

464 pages • missing pub info (view editions)

nonfiction business economics medium-paced
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Corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society, and many organizations have adopted its discourse. Yet corporate social responsibility remains an uncertain ...

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