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304 pages • hardcover • first pub 2016 • 8 editions
ISBN/UID: 9781101980521
Format: Hardcover
Language: English
Publisher: Portfolio
Edition Pub Date: 14 Jun 2016
Description
Is your "big idea" worth pursuing? What if you could test your business model earlier in the process--before you've expended valuable time and resources? You've talked to customers. You've identified problems that need solving, and maybe even bui...
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304 pages • hardcover • 2016
ISBN/UID: 9781101980521
Format: Hardcover
Language: English
Publisher: Portfolio
Edition Pub Date: 14 Jun 2016
Description
Is your "big idea" worth pursuing? What if you could test your business model earlier in the process--before you've expended valuable time and resources? You've talked to customers. You've identified problems that need solving, and maybe even bui...