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256 pages • first pub 2000 (view editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Lewis and Bridger explore beyond the simple concepts of how we shop and unearth the very essence of the new consumer's behavior, and show how to turn these insightful profiles into profits.
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256 pages • first pub 2000 (view editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Lewis and Bridger explore beyond the simple concepts of how we shop and unearth the very essence of the new consumer's behavior, and show how to turn these insightful profiles into profits.