How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market by Alison Baverstock

How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market

Alison Baverstock

336 pages 1993

5 editions

nonfiction reference informative medium-paced
More Options

Read With Others

Book Information


Loading...

Description

Relevant to both new and veteran members of the publishing industry, How to Market Books explains best-practice ways to maximize marketing ROIs and deliver top-line growth. Written by Alison Baverstock, Senior Lecturer in Publishing Studies at Kin...

Show More

Community Reviews

Loading...

Content Warnings

Loading...