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Book Information
288 pages • hardcover • 2 editions
ISBN/UID: 9780415287432
Format: Hardcover
Language: English
Publisher: Routledge
Edition Pub Date: 03 Oct 2002
Description
This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity...
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288 pages • hardcover
ISBN/UID: 9780415287432
Format: Hardcover
Language: English
Publisher: Routledge
Edition Pub Date: 03 Oct 2002
Description
This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity...