Soft Power: The Means to Success in World Politics by Joseph S. Nye

Soft Power: The Means to Success in World Politics

Joseph S. Nye

191 pages paperback

2 editions

nonfiction politics informative reflective medium-paced
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Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently--and often incorrectly--by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract ...

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