Sway: The Irresistible Pull of Irrational Behavior by Ori Brafman
Sway: The Irresistible Pull of Irrational Behavior
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Ori Brafman

Sway: The Irresistible Pull of Irrational Behavior

Ori Brafman with Rom Brafman, John Apicella

Audiobook edition missing duration info Add in missing duration information • audio • 2008

10 editions

nonfiction business psychology science informative reflective fast-paced
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A fascinating journey into the hidden psychological influences that derail our decision-making, Sway will change the way you think about the way you think.Why is it so difficult to sell a plummeting stock or end a doomed relationship? Why do we li...

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