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Book Information
256 pages • paperback • first pub 2012 • 6 editions
ISBN/UID: 9781118374580
Format: Paperback
Language: English
Publisher: Wiley
Edition Pub Date: 12 Oct 2012
Description
Your guide to becoming an explanation specialist.You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an exp...
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Content Warnings
256 pages • paperback • 2012
ISBN/UID: 9781118374580
Format: Paperback
Language: English
Publisher: Wiley
Edition Pub Date: 12 Oct 2012
Description
Your guide to becoming an explanation specialist.You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an exp...
Community Reviews
Content Warnings