Influence,The Psychology of Persuasion by Robert B. Cialdini

Influence,The Psychology of Persuasion

Robert B. Cialdini

608 pages paperback 1984

28 editions

nonfiction business psychology challenging informative medium-paced
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The foundational and wildly popular go-to resource for influence and persuasion--a renowned international bestseller, with over 5 million copies sold--now revised adding: new research, new insights, new examples, and online applications.In the new...

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