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Book Information
264 pages • paperback • 1 edition
ISBN/UID: 9780691096353
Format: Paperback
Language: English
Publisher: Princeton University Press
Edition Pub Date: 21 Jul 2002
Description
Those who seek to accurately gauge public opinion must first ask themselves: Why are certain opinions highly volatile while others are relatively fixed? Why are some surveys affected by question wording or communicative medium (e.g., telephone) wh...
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264 pages • paperback
ISBN/UID: 9780691096353
Format: Paperback
Language: English
Publisher: Princeton University Press
Edition Pub Date: 21 Jul 2002
Description
Those who seek to accurately gauge public opinion must first ask themselves: Why are certain opinions highly volatile while others are relatively fixed? Why are some surveys affected by question wording or communicative medium (e.g., telephone) wh...