You need to sign in or sign up before continuing.
Take a photo of a barcode or cover
176 pages • first pub 2005 (view editions) user-added
ISBN/UID: 9780749444075
Format: Paperback
Language: English
Publisher: Kogan Page Business Books
Edition Pub Date: 01 December 2005
Description
Make ideas contagious through every channel of communicationViral marketing -- word-of-mouth marketing that spreads rapidly -- is now mainstream, but some of its concepts are still catching on in the realm of public relations. Drawing partly on th...
Community Reviews
Content Warnings
176 pages • first pub 2005 (view editions) user-added
ISBN/UID: 9780749444075
Format: Paperback
Language: English
Publisher: Kogan Page Business Books
Edition Pub Date: 01 December 2005
Description
Make ideas contagious through every channel of communicationViral marketing -- word-of-mouth marketing that spreads rapidly -- is now mainstream, but some of its concepts are still catching on in the realm of public relations. Drawing partly on th...
Community Reviews
Content Warnings