Principles of Marketing Scandinavian Edition by Anders Parment

Principles of Marketing Scandinavian Edition

Anders Parment

492 pages first pub 2016 (view editions)

nonfiction business informative slow-paced
Powered by AI (Beta)
Loading...

Description

Principles of Marketing Scandinavian Edition is an ideal introductory text for undergraduate students and practitioners alike. This, the second Scandinavian edition, is true to Kotler and Armstrong's classic conceptual framework, which has proved ...

Read more

Community Reviews

Loading...

Content Warnings

Loading...