The Routledge Companion to Advertising and Promotional Culture by

Routledge Media and Cultural Studies Companions

The Routledge Companion to Advertising and Promotional Culture

464 pages hardcover

2 editions

nonfiction business sociology informative reflective medium-paced
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The Routledge Companion to Advertising and Promotional Culture provides an essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising. The book contains eight sections:...

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