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Book Information
288 pages • hardcover • first pub 2001 • 1 edition
ISBN/UID: 9780471382447
Format: Hardcover
Language: English
Publisher: John Wiley & Sons
Edition Pub Date: 15 Feb 2001
Description
The first and only guide to a subject of vital interest to every entrepreneur Written by an author team that brings together the expertise of two leading Wharton academics and an entrepreneurial superstar, Entrepreneurial Marketing arms entreprene...
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Content Warnings
288 pages • hardcover • 2001
ISBN/UID: 9780471382447
Format: Hardcover
Language: English
Publisher: John Wiley & Sons
Edition Pub Date: 15 Feb 2001
Description
The first and only guide to a subject of vital interest to every entrepreneur Written by an author team that brings together the expertise of two leading Wharton academics and an entrepreneurial superstar, Entrepreneurial Marketing arms entreprene...
Community Reviews
Content Warnings