Word of Mouth Marketing, Revised Edition: How Smart Companies Get People Talking by Andy Sernovitz, Guy Kawasaki, Seth Godin

Word of Mouth Marketing, Revised Edition: How Smart Companies Get People Talking

Andy Sernovitz, Guy Kawasaki, Seth Godin

232 pages digital 2006

7 editions

nonfiction business informative inspiring medium-paced
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Who Is Talking About You? Master the art of word of mouth marketing with this fun, practical, hands-on guide.Foreword by Seth Godin and Afterword by Guy Kawaski.With straightforward advice and humor, marketing expert Andy Sernovitz will show you h...

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