The Ultimate Question: Driving Good Profits and True Growth by Fred Reichheld

The Ultimate Question: Driving Good Profits and True Growth

Fred Reichheld

Audiobook edition missing duration info Add in missing duration information audio 2006

4 editions

nonfiction business informative fast-paced
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CEOs regularly announce ambitious growth targets, then fail to achieve them. The reason? Too many companies are addicted to bad profits. These corporate steroids boost short-term earnings but burn out the employees and alienate customers. They und...

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