Take a photo of a barcode or cover
264 pages • missing pub info (view editions)
ISBN/UID: 9781398616936
Format: Paperback
Language: English
Publisher: Kogan Page
Edition Pub Date: Not specified
Description
The fastest growing brands of the 21st century have succeeded by building and harnessing the power of brand communities. In doing so, they were able to earn engagement and loyalty, with relatively low risk.Community Building for Marketers looks at...
Community Reviews
Content Warnings
264 pages • missing pub info (view editions)
ISBN/UID: 9781398616936
Format: Paperback
Language: English
Publisher: Kogan Page
Edition Pub Date: Not specified
Description
The fastest growing brands of the 21st century have succeeded by building and harnessing the power of brand communities. In doing so, they were able to earn engagement and loyalty, with relatively low risk.Community Building for Marketers looks at...
Community Reviews
Content Warnings