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224 pages • first pub 2015 (view editions)
ISBN/UID: 9780241247006
Format: Paperback
Language: English
Publisher: Portfolio Penguin
Edition Pub Date: Not specified
Description
"How smart companies can use subscriptions to win customers, increase cash flow, and ignite growth What do Zipcar, Netflix, and WhatsApp have in common? They are pioneers of the new subscription economy in which people pay automatically for much m...
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224 pages • first pub 2015 (view editions)
ISBN/UID: 9780241247006
Format: Paperback
Language: English
Publisher: Portfolio Penguin
Edition Pub Date: Not specified
Description
"How smart companies can use subscriptions to win customers, increase cash flow, and ignite growth What do Zipcar, Netflix, and WhatsApp have in common? They are pioneers of the new subscription economy in which people pay automatically for much m...