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624 pages • missing pub info (view editions)
ISBN/UID: 9781292150772
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Marking the 20th anniversary of this series of textbooks, this 9th Edition of Global Marketing builds on the tradition and successes of previous editions. Its environmental and strategic approach outlines the major dimensions of the global busines...
Community Reviews
Content Warnings
624 pages • missing pub info (view editions)
ISBN/UID: 9781292150772
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Marking the 20th anniversary of this series of textbooks, this 9th Edition of Global Marketing builds on the tradition and successes of previous editions. Its environmental and strategic approach outlines the major dimensions of the global busines...
Community Reviews
Content Warnings