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Book Information
192 pages • paperback • 2 editions
ISBN/UID: 9780415186445
Format: Paperback
Language: English
Publisher: Routledge
Edition Pub Date: 03 Sep 1998
Description
In Understanding the Older Consumer, Barrie Gunter provides a detailed examination of the demographic, behavioural and psychological profiles of the older consumer. He shows that without the responsibilities of loans and child raising and with bet...
Community Reviews
Content Warnings
192 pages • paperback
ISBN/UID: 9780415186445
Format: Paperback
Language: English
Publisher: Routledge
Edition Pub Date: 03 Sep 1998
Description
In Understanding the Older Consumer, Barrie Gunter provides a detailed examination of the demographic, behavioural and psychological profiles of the older consumer. He shows that without the responsibilities of loans and child raising and with bet...
Community Reviews
Content Warnings