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224 pages • first pub 2003 (view editions)
ISBN/UID: 9781101184554
Format: Digital
Language: English
Publisher: Not specified
Edition Pub Date: 12 November 2009
Description
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they conti...
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224 pages • first pub 2003 (view editions)
ISBN/UID: 9781101184554
Format: Digital
Language: English
Publisher: Not specified
Edition Pub Date: 12 November 2009
Description
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they conti...