Inside the Box: A Proven System of Creativity for Breakthrough Results by Jacob Goldenberg, Drew Boyd

Inside the Box: A Proven System of Creativity for Breakthrough Results

Jacob Goldenberg, Drew Boyd

257 pages first pub 2013 (view editions)

nonfiction business self help informative slow-paced
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"The 'inside-the-box approach' can reveal key opportunities for innovation that are hiding in plain sight" (Daniel H. Pink, author of Drive). The traditional attitude toward creativity in the American business world is to "think outside the box"--...

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