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177 pages • missing pub info (view editions)
ISBN/UID: 9781845440985
Format: Paperback
Language: English
Publisher: Emerald Group Publishing
Edition Pub Date: 01 April 2005
Description
Features pieces from leading figures in the field such as John Saunders, Evert Gummesson and Dale Littler. A number of the UK authors are key people with regard to the UK Academy of Marketing. Looks at positive and negative aspects of the current ...
Community Reviews
Content Warnings
177 pages • missing pub info (view editions)
ISBN/UID: 9781845440985
Format: Paperback
Language: English
Publisher: Emerald Group Publishing
Edition Pub Date: 01 April 2005
Description
Features pieces from leading figures in the field such as John Saunders, Evert Gummesson and Dale Littler. A number of the UK authors are key people with regard to the UK Academy of Marketing. Looks at positive and negative aspects of the current ...
Community Reviews
Content Warnings