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Book Information
222 pages • paperback • 2 editions
ISBN/UID: 9781900650809
Format: Paperback
Language: English
Publisher: Routledge
Edition Pub Date: 13 Nov 2004
Description
Much has been written about the marketing aspects of promotional material in general, and several scholars (particularly in linguistics) have addressed questions relating to the structure and function of advertisements, focusing on images, rhetori...
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222 pages • paperback
ISBN/UID: 9781900650809
Format: Paperback
Language: English
Publisher: Routledge
Edition Pub Date: 13 Nov 2004
Description
Much has been written about the marketing aspects of promotional material in general, and several scholars (particularly in linguistics) have addressed questions relating to the structure and function of advertisements, focusing on images, rhetori...