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320 pages • missing pub info (view editions)
ISBN/UID: 9781786353344
Format: Paperback
Language: English
Publisher: Emerald Group Publishing
Edition Pub Date: 22 August 2016
Description
For decades, scholars have bemoaned the low relevancy and impact of most research in the leading journals in business, management, and marketing. The majority of the research that gets published, perhaps 70% of it, hardly has any measurable schola...
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320 pages • missing pub info (view editions)
ISBN/UID: 9781786353344
Format: Paperback
Language: English
Publisher: Emerald Group Publishing
Edition Pub Date: 22 August 2016
Description
For decades, scholars have bemoaned the low relevancy and impact of most research in the leading journals in business, management, and marketing. The majority of the research that gets published, perhaps 70% of it, hardly has any measurable schola...