Heads in Beds: Hospitality and Tourism Marketing by Ivo Raza

Heads in Beds: Hospitality and Tourism Marketing

Ivo Raza

272 pages 2004

1 edition

nonfiction memoir informative lighthearted slow-paced
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This practical book provides guidelines and tips about travel and tourism marketing that can be put to immediate use. Heads in Beds gives insight into achieving best results by demystifing many misconceptions about marketing. Focusing on the p...

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