Strategic Management of E-Business by Peter Marshall, Judy McKay

Strategic Management of E-Business

Peter Marshall, Judy McKay

missing page info Add in missing page information missing pub info (view editions)

medium-paced
Powered by AI (Beta)
Loading...

Description

Chapter on m-commerce Chapters on e-business and SME\'s Comprehensive and diverse case studies at the end of each chapter represent typical business case scenarios that apply the theory and models presented in the text Reflects current research ...

Read more

Community Reviews

Loading...

Content Warnings

Loading...