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Business Economics: Strategy and Applications by Corri Farquharson, Mark Cook
Business Economics: Strategy and Applications

Corri Farquharson, Mark Cook

Business Economics: Strategy and Applications

Corri Farquharson, Mark Cook

672 pages first pub 1997 (view editions)

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Description

Logically explains and develops the link between business economics and strategy. This exciting major new book is the first text to bridge the gap between the mainly American 'traditional' theoretical texts and the more applied texts on business e...

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