Audience Research Methodologies: Between Innovation and Consolidation by

Audience Research Methodologies: Between Innovation and Consolidation

Routledge Studies in European Communication Research and Edu

268 pages • missing pub info (view editions)

nonfiction sociology medium-paced
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Description

The transformations of people's relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of ...

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