Innovation Games: Creating Breakthrough Products Through Collaborative Play: Creating Breakthrough Products and Services by Luke Hohmann

Innovation Games: Creating Breakthrough Products Through Collaborative Play: Creating Breakthrough Products and Services

Luke Hohmann

192 pages 2006

2 editions

nonfiction business design informative slow-paced
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Innovation Games Includes twelve games that help you uncover your customers' true, hidden needs and desires. This work helps you learn what each game will accomplish, why it works, and how to play it with customers. It then shows how to integrate ...

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