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Lynne S. Gross, Edward John Fink
458 pages • first pub 1983 (view editions)
ISBN/UID: 9780073221588
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Written by instructors at California State University, this textbook reviews the history, development, and current trends in radio, television, movies, and electronic media; and outlines relevant business and advertising practices, laws and regula...
Community Reviews
Content Warnings
—
Lynne S. Gross, Edward John Fink
458 pages • first pub 1983 (view editions)
ISBN/UID: 9780073221588
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Written by instructors at California State University, this textbook reviews the history, development, and current trends in radio, television, movies, and electronic media; and outlines relevant business and advertising practices, laws and regula...
Community Reviews
Content Warnings