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The One to One Fieldbook by Martha Rogers, Don Peppers

The One to One Fieldbook

Martha Rogers, Don Peppers

432 pages • paperback • 1999

nonfiction business informative medium-paced
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One to One Fieldbook: The Compete Toolkit for Implementing a 1 to 1 Marketing Program by Martha Rogers, Don Peppers, Bob Dorf

One to One Fieldbook: The Compete Toolkit for Implementing a 1 to 1 Marketing Program

Martha Rogers, Don Peppers, Bob Dorf

406 pages • paperback • 1999

nonfiction business informative medium-paced