Take a photo of a barcode or cover
Read With Others
Book Information
192 pages • first pub 2003 • 1 edition
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
About SGAI
SGAI (StoryGraph AI) is a complete in-house solution. This is not ChatGPT or Claude.
All processing is done on StoryGraph, so your reading data is kept private and never shared.
Regarding the environmental impact: The entire feature uses the power of a single gaming PC and runs on 100% renewable energy.
SGAI is opt-in and off by default. Press the button below to turn it off, and you can turn it back on from the Preferences page:
Description
THE BRAND GAP is the first book to present a unified theory of brand. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a "charismatic brand"-...
Community Reviews
Content Warnings
192 pages • 2003
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
About SGAI
SGAI (StoryGraph AI) is a complete in-house solution. This is not ChatGPT or Claude.
All processing is done on StoryGraph, so your reading data is kept private and never shared.
Regarding the environmental impact: The entire feature uses the power of a single gaming PC and runs on 100% renewable energy.
SGAI is opt-in and off by default. Press the button below to turn it off, and you can turn it back on from the Preferences page:
Description
THE BRAND GAP is the first book to present a unified theory of brand. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a "charismatic brand"-...
Community Reviews
Content Warnings