Guerrilla Marketing for Dummies by Jay Conrad Levinson, Patrick Garrigan, Jonathan Margolis

Guerrilla Marketing for Dummies

Jay Conrad Levinson, Patrick Garrigan, Jonathan Margolis

351 pages paperback

1 edition

nonfiction business informative lighthearted medium-paced
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Reach customers wherever they are Develop a cohesive guerilla-marketing campaign Capitalize on the hottest trends Cut through the constant marketing clutter Make products and brands stand out Use buzz, viral, grassroots, and experiential marketi...

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