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Book Information
320 pages • paperback • 13 editions
ISBN/UID: 9780631214854
Format: Paperback
Language: English
Publisher: Wiley-Blackwell
Edition Pub Date: 04 May 1999
Description
The Dictionary has been carefully designed to give both the expert and the newcomer overviews and succinct presentations of the most important traditional and contemporary issues in marketing.
Community Reviews
Content Warnings
320 pages • paperback
ISBN/UID: 9780631214854
Format: Paperback
Language: English
Publisher: Wiley-Blackwell
Edition Pub Date: 04 May 1999
Description
The Dictionary has been carefully designed to give both the expert and the newcomer overviews and succinct presentations of the most important traditional and contemporary issues in marketing.
Community Reviews
Content Warnings