You need to sign in or sign up before continuing.
Take a photo of a barcode or cover
Read With Others
Book Information
320 pages • paperback • first pub 2000 • 3 editions
ISBN/UID: 9780465078073
Format: Paperback
Language: English
Publisher: Basic Books
Edition Pub Date: 01 Nov 2000
About SGAI
SGAI (StoryGraph AI) is a complete in-house solution. This is not ChatGPT or Claude.
All processing is done on StoryGraph, so your reading data is kept private and never shared.
Regarding the environmental impact: The entire feature uses the power of a single gaming PC and runs on 100% renewable energy.
SGAI is opt-in and off by default. Press the button below to turn it off, and you can turn it back on from the Preferences page:
Description
In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Showcasing over a hundred examples of effective storytelling drawn from the front lines of business and government, as well as myths, f...
Community Reviews
Content Warnings
320 pages • paperback • 2000
ISBN/UID: 9780465078073
Format: Paperback
Language: English
Publisher: Basic Books
Edition Pub Date: 01 Nov 2000
About SGAI
SGAI (StoryGraph AI) is a complete in-house solution. This is not ChatGPT or Claude.
All processing is done on StoryGraph, so your reading data is kept private and never shared.
Regarding the environmental impact: The entire feature uses the power of a single gaming PC and runs on 100% renewable energy.
SGAI is opt-in and off by default. Press the button below to turn it off, and you can turn it back on from the Preferences page:
Description
In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Showcasing over a hundred examples of effective storytelling drawn from the front lines of business and government, as well as myths, f...
Community Reviews
Content Warnings