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Book Information
456 pages • paperback • first pub 2011 • 1 edition
ISBN/UID: 9780717149810
Format: Paperback
Language: English
Publisher: Gill & Company
Edition Pub Date: 13 May 2011
About SGAI
SGAI (StoryGraph AI) is a complete in-house solution. This is not ChatGPT or Claude.
All processing is done on StoryGraph, so your reading data is kept private and never shared.
Regarding the environmental impact: The entire feature uses the power of a single gaming PC and runs on 100% renewable energy.
SGAI is opt-in and off by default. Press the button below to turn it off, and you can turn it back on from the Preferences page:
Description
The fourth edition of this successful and well-established textbook provides an introduction to marketing theory, supported by examples of Irish and international marketing best practice. A customer-centric approach to marketing is presented as ...
Community Reviews
Content Warnings
456 pages • paperback • 2011
ISBN/UID: 9780717149810
Format: Paperback
Language: English
Publisher: Gill & Company
Edition Pub Date: 13 May 2011
About SGAI
SGAI (StoryGraph AI) is a complete in-house solution. This is not ChatGPT or Claude.
All processing is done on StoryGraph, so your reading data is kept private and never shared.
Regarding the environmental impact: The entire feature uses the power of a single gaming PC and runs on 100% renewable energy.
SGAI is opt-in and off by default. Press the button below to turn it off, and you can turn it back on from the Preferences page:
Description
The fourth edition of this successful and well-established textbook provides an introduction to marketing theory, supported by examples of Irish and international marketing best practice. A customer-centric approach to marketing is presented as ...
Community Reviews
Content Warnings