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309 pages • missing pub info (view editions)
ISBN/UID: 9780982726013
Format: Hardcover
Language: English
Publisher: Brenda Sternquist Consulting
Edition Pub Date: 06 October 2011
Description
Theories that explain Who, What, Where and Why retailers internationalize is the theme of this book. Sternquist s new Strategic International Retail Expansion Model SIRE3 model is presented complete with propositions to predict international expan...
Community Reviews
Content Warnings
309 pages • missing pub info (view editions)
ISBN/UID: 9780982726013
Format: Hardcover
Language: English
Publisher: Brenda Sternquist Consulting
Edition Pub Date: 06 October 2011
Description
Theories that explain Who, What, Where and Why retailers internationalize is the theme of this book. Sternquist s new Strategic International Retail Expansion Model SIRE3 model is presented complete with propositions to predict international expan...
Community Reviews
Content Warnings